Sony

Sony ILCE7M3/B Alpha a7 III Mirrorless Camera with 28-70mm Lens Bundle

2.9 (3 reviews)
UHD4K50 inchUSB 2.0USB 3.0

Sony Alpha a7 III full-frame mirrorless camera bundle with 28-70mm lens, 64GB card, and accessories for photo and 4K video.

$1,898.00*$1,998.00Save 5%
In Stock on Amazon.com
View on Amazon

*Price sourced from Amazon.com. Last updated:Jun 04, 2026.Price and availability are subject to change.

Affiliate Disclosure: Studio Supplies may earn a commission from qualifying purchases made through links on this page, at no additional cost to you. This helps support our editorial team.

Notice a mistake? Let Us Know

Overview

The Sony Alpha a7 III set a benchmark for full-frame mirrorless cameras when it launched, and it continues to be a compelling choice for photographers and videographers seeking a capable hybrid body. At its heart is a 24.2-megapixel full-frame Exmor R back-side illuminated CMOS sensor paired with the BIONZ X image processor and a front-end LSI, a combination that delivers fast readout speeds, impressive dynamic range, and excellent high-ISO performance. The 693-point phase-detection hybrid autofocus system provides coverage across nearly the entire sensor area, with reliable Eye AF for tracking human subjects in both photo and video modes.

This bundle pairs the a7 III body with the Sony FE 28-70mm f/3.5-5.6 OSS lens, a versatile zoom that covers wide-angle to short telephoto perspectives for everyday shooting. A SanDisk 64GB Extreme PRO SDXC card is included to handle the camera's high-bitrate 4K video and continuous burst shooting. The camera's 5-axis SteadyShot INSIDE image stabilization works with any mounted lens to reduce blur from camera shake, while S-Log3 and HLG gamma profiles give video shooters the flexibility to produce HDR content or perform detailed color grading. For photographers and filmmakers looking for a proven full-frame platform with a complete starter kit, this bundle provides a strong foundation to build upon.

Key Features

This Cardinal Camera Bundle Includes: USB 2.0 SD Memory Card Reader , Camera Gadget Bag , 50 inch Tripod , UV Filter ,TTL Auto Focus Flash, Lens Cleaning Pen and Blower, SD Card Wallet, Microfiber Non-Abrasive Cleaning Cloth, Lens Cap Keeper, Replacement Battery ,Travel Charger and Includes:

Sony Alpha a7 III Mirrorless Digital Camera- 24MP Full-Frame Exmor R BSI CMOS Sensor, BIONZ X Image Processor & Front-End LSI, 693-Point Hybrid AF System, UHD 4K30p Video with HLG & S-Log3 Gammas, 4D FOCUS system, 5-axis SteadyShot INSIDE image stabilization system, UHD 4K movies, XGA OLED Tru-Finder EVF , 3.0" 922k-dot rear LCD, Dual SD memory card slots, USB 3.0 Type-C port, Built-in Wi-Fi , Bluetooth connectivity, 1200-zone evaluative exposure metering sensor

Sony FE 28-70mm f/3.5-5.6 OSS Lens-E-Mount Lens/Full-Frame Format, Aperture Range: f/3.5-5.6 to f/22-36,One ED & Three Aspherical Elements, Linear Autofocus Motor; Internal Focus, internal focus mechanism, Optical SteadyShot image stabilization, Rounded seven-blade diaphragm

SanDisk 64GB Extreme PRO UHS-I SDXC Memory Card -64GB Storage Capacity,UHS-I / V30 / U3 / Class 10, Max Read Speed: 170 MB/s, Max Write Speed: 90 MB/s, Record 4K UHD Video, compatible with the UHS-I bus, and features a speed class rating of V30, which guarantees minimum write speeds of 30 MB/s, Once the shots are taken, your work is only half done. Accelerating your workflow means you can carve out more time to take your creativity to the next level.

Movavi Professional Video & Photo Editing Software Kit - Compatible with Windows and Mac Operating systems this 5 software package comes with premium softwares to fulfill your Photo/Video/Vlogging Editing need

Specifications

Camera
Sony Alpha a7 III Mirrorless Digital Camera
Sensor
24.2MP Full-Frame Exmor R BSI CMOS
Image Processor
BIONZ X with Front-End LSI
Autofocus
693-Point Hybrid AF System
Image Stabilization
5-Axis SteadyShot INSIDE
Video
UHD 4K30p with HLG & S-Log3
Lens
Sony FE 28-70mm f/3.5-5.6 OSS
Memory Card
SanDisk 64GB Extreme PRO UHS-I SDXC

Pros & Cons

👍 Pros

  • The 24MP full-frame Exmor R BSI CMOS sensor delivers excellent image quality with strong low-light performance and wide dynamic range.
  • 693-point hybrid autofocus covers 93% of the frame, providing reliable subject tracking for both stills and video.
  • 5-axis in-body image stabilization reduces blur from camera shake across any mounted lens.
  • UHD 4K30p video with S-Log3 and HLG profiles makes it a versatile hybrid camera for photo and video work.
  • The bundle includes a lens, 64GB memory card, and accessories, reducing the initial investment needed to start shooting.

👎 Cons

  • The included 28-70mm f/3.5-5.6 kit lens has a variable and relatively slow aperture, limiting shallow depth-of-field and low-light performance.
  • 4K video is capped at 30fps, which lacks the 60fps option available on newer Sony bodies for slow-motion 4K footage.
  • The a7 III uses an older menu system that many users find less intuitive than the redesigned menus on the a7 IV and later models.
  • The single SD card slot (one SD, one Memory Stick/SD combo) is less robust for backup redundancy than dual UHS-II slots.
  • The EVF resolution at 2.36 million dots is lower than competing current-generation mirrorless cameras.

Frequently Asked Questions

The a7 III features a 693-point hybrid autofocus system that combines phase-detection and contrast-detection points, covering approximately 93% of the frame for fast, accurate subject tracking.
It shoots UHD 4K video at 30fps with support for HLG and S-Log3 gamma profiles, giving videographers flexibility for HDR delivery and professional color grading in post-production.
The bundle includes a SanDisk 64GB Extreme PRO UHS-I SDXC memory card along with additional accessories to help you start shooting right away.
The 5-axis SteadyShot INSIDE system compensates for five types of camera shake, providing up to 5 stops of stabilization — useful for handheld shooting in low light or with longer focal lengths.
The Sony FE 28-70mm f/3.5-5.6 OSS is a capable general-purpose kit lens well-suited for everyday photography, travel, and learning. Professionals may want to supplement it with faster prime or zoom lenses for demanding assignments.