Sony

Sony ILCE7M3K/B Alpha a7 III Mirrorless Camera 28-70mm Kit

4.7 (30 reviews)
UHD4K1080p7 inch5 inch

Sony Alpha a7 III 24.2MP full-frame mirrorless camera kit with 28-70mm lens and a full video accessory bundle.

$1,898.00*$1,998.00Save 5%
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*Price sourced from Amazon.com. Last updated:Jun 04, 2026.Price and availability are subject to change.

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Overview

The Sony Alpha a7 III (ILCE7M3K/B) is a full-frame mirrorless camera built around a 24.2-megapixel Exmor R BSI CMOS sensor and the BIONZ X image processor. Together, these deliver excellent image quality, impressive low-light sensitivity, and a wide dynamic range that benefits both photographers and videographers. The 693-point hybrid autofocus system covers approximately 93% of the frame, enabling fast and precise focus acquisition and tracking for moving subjects. On the video side, the a7 III records UHD 4K at 30fps with support for S-Log3 and HLG gamma curves, giving editors significant flexibility in post-production color grading.

This kit pairs the camera body with the Sony FE 28-70mm f/3.5-5.6 OSS lens, an optically stabilized everyday zoom that covers focal lengths from wide-angle landscapes to moderate telephoto portraits. The bundle extends the package with a SanDisk 64GB Extreme PRO memory card, a 120-LED video light with adjustable color temperature, a shotgun condenser microphone for on-camera audio capture, a camera backpack, a flex tripod, a stabilizing handle grip, a replacement battery, and an SD card reader. This makes the kit especially appealing for creators who want a ready-to-shoot video setup right out of the box without sourcing accessories separately.

Key Features

This Cardi l Camera Bundle Includes: USB 2.0 SD Memory Card Reader , Camera Back Pack Case , 7 inch inch Flex Tripod, 5 inch Hand Grip for HDSLRs and Video Cameras, Professio l Video Stabilizing Handle Grip, Camera Hand Grip Strap , Replacement Battery, Microfiber Non-Abrasive Cleaning Cloth, and Includes:

Sony Alpha a7 III Mirrorless Digital Camera Body- 24MP Full-Frame Exmor R BSI CMOS Sensor, BIONZ X Image Processor and Front-End LSI, 693-Point Hybrid AF System, UHD 4K30p Video with HLG and S-Log3 Gammas

Sony FE 28-70mm f/3.5-5.6 OSS Lens: Combining impressive optical performance with lightweight, compact convenience, the 28-70mm Lens makes an ideal everyday lens. The popular 28–70 mm zoom range covers a variety of uses, from landscapes to portraits and s pshots. Built-in Optical SteadyShot image stabilization keeps images sharp and noise-free.

SanDisk 64GB Extreme PRO UHS-I SDXC Memory Card -64GB Storage Capacity,UHS-I / V30 / U3 / Class 10, Max Read Speed: 170 MB/s, Max Write Speed: 90 MB/s, Record 4K UHD Video, compatible with the UHS-I bus, and features a speed class rating of V30, which guarantees minimum write speeds of 30 MB/s, Once the shots are taken, your work is only half done. Accelerating your workflow means you can carve out more time to take your creativity to the next level.

Professio l LED Video Light - incorporates 120 LEDs that provide up to 700 lumens of brightness. This slim LED light offers a dual 3200/5500K color temperature and eight-step dimming + Professio l camera microphone-high-quality shotgun condenser microphone designed to capture clear, precise audio while reducing background noise, built-in high-quality electronic components.

Optical zoom: 2.50

Video capture resolution: 1080p

Max focal length: 70.00

Mounting type: Bayonet

Specifications

Brand
Sony
Model
ILCE7M3K/B
Sensor
24.2MP Full-Frame Exmor R BSI CMOS
Image Processor
BIONZ X with Front-End LSI
Autofocus System
693-Point Hybrid AF
Video Recording
UHD 4K30p with HLG and S-Log3
Kit Lens
Sony FE 28-70mm f/3.5-5.6 OSS
Optical Zoom
2.5x
Lens Mount
Sony E-Mount (Bayonet)
Included Memory Card
SanDisk 64GB Extreme PRO UHS-I SDXC
Video Light
120-LED, 700 lumens, 3200/5500K dual color temperature
Microphone
Shotgun condenser microphone
Additional Accessories
Camera backpack, flex tripod, hand grip, stabilizing handle, replacement battery, SD card reader, cleaning cloth

Pros & Cons

👍 Pros

  • 693-point hybrid autofocus system delivers fast, reliable subject tracking for both stills and video.
  • 24.2MP full-frame BSI CMOS sensor provides excellent low-light performance and dynamic range.
  • Kit includes a versatile 28-70mm stabilized lens suitable for landscapes, portraits, and everyday shooting.
  • Bundle comes loaded with video accessories including LED light, microphone, and stabilizing handle.
  • UHD 4K30p recording with S-Log3 and HLG gamma profiles supports professional-grade color grading.

👎 Cons

  • The included 28-70mm f/3.5-5.6 lens has a variable and relatively slow maximum aperture.
  • Bundle accessories are third-party items that may not match the build quality of the Sony camera body.
  • Camera body uses the older menu system, which can be less intuitive than newer Sony models.
  • At full-frame size and with bundled accessories, the total package is bulky and heavy for travel.

Frequently Asked Questions

The a7 III features a 693-point hybrid autofocus system that combines phase-detection and contrast-detection points for fast, accurate subject tracking across nearly the entire frame.
Yes, it records UHD 4K video at 30 frames per second and supports HLG and S-Log3 gamma profiles for expanded dynamic range and flexible color grading in post-production.
The kit includes the Sony FE 28-70mm f/3.5-5.6 OSS lens, a versatile everyday zoom with built-in Optical SteadyShot image stabilization covering wide-angle to short telephoto focal lengths.
The bundle includes a SanDisk 64GB Extreme PRO SDXC memory card, a professional LED video light, a shotgun condenser microphone, a camera backpack, a flex tripod, a hand grip, a stabilizing handle, a replacement battery, an SD card reader, and a cleaning cloth.
It uses a 24.2-megapixel full-frame Exmor R BSI CMOS sensor, which excels in low-light performance and provides shallow depth-of-field control.