Sony

Sony ILCE7RM3A/B a7R IIIA 28-70mm Lens Bundle

UHDUSB 3.2USB 3.1USB 2.042MP

Capture Stunning Imagery with Unmatched VersatilityIntroducing the Sony Alpha a7R IIIA, a mirrorless digital camera that balances speed, resolution, and video capabilities. This versatile camera is built around a 42.4MP full-frame Exmor R BSI CMOS sensor and the updated BIONZ X image processor, e...

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Overview

Capture Stunning Imagery with Unmatched Versatility

Introducing the Sony Alpha a7R IIIA, a mirrorless digital camera that balances speed, resolution, and video capabilities. This versatile camera is built around a 42.4MP full-frame Exmor R BSI CMOS sensor and the updated BIONZ X image processor, ensuring high-performance and multimedia versatility.

Overview:

The a7R IIIA offers an impressive 10 fps continuous shooting rate and enhanced autofocus for faster, more reliable subject tracking. It comes with a 28-70mm lens and a comprehensive accessory package, making it ideal for various photography needs.

Detailed Specifications:

  • Sensor: 42MP Full-Frame Exmor R BSI CMOS
  • Processor: BIONZ X Image Processor & Front-End LSI
  • Autofocus: 399-Point AF System
  • Shooting Rate: 10 fps
  • Video: UHD 4K30p with HLG & S-Log3 Gammas
  • EVF: 3.69m-Dot Tru-Finder OLED
  • LCD: 3.0" 2.36m-Dot Tilting Touchscreen
  • Stabilization: 5-Axis SteadyShot INSIDE
  • ISO: Up to 102400 & Pixel Shift Multi Shooting
  • Connectivity: Built-In Wi-Fi/Bluetooth
  • Slots: Dual SD Slots
  • Ports: USB 3.2 Gen 1 Type-C & PC Sync
  • Lens: Sony FE 28-70mm f/3.5-5.6 OSS
  • Included Accessories: Sandisk 128GB Ultra High-Speed Class 10 SDXC Memory Card, TTL Flash, 5-Piece Movavi Software Package, Carry On Shoulder Padded Bag, Camera Tripod, 3-Piece Filter Kit, Extra Replacement Battery, Auxiliary Lens Combo, Sun Shade Tulip Hood, USB 2.0 Memory Card Reader, HDMI Cable, Hand Grip Strap, 5-Piece Camera Starter Kit

Key Features

Sony Alpha a7R IIIA Mirrorless Digital Camera Body -42MP Full-Frame Exmor R BSI CMOS Sensor, BIONZ X Image Processor & Front-End LSI, 399-Point AF System & 10 fps Shooting, UHD 4K30p Video with HLG & S-Log3 Gammas, 3.69m-Dot Tru-Finder OLED EVF, 3.0" 2.36m-Dot Tilting Touchscreen LCD, 5-Axis SteadyShot INSIDE Stabilization, ISO 102400 & Pixel Shift Multi Shooting, Built-In Wi-Fi/Bluetooth, Dual SD Slots, USB 3.2 Gen 1 Type-C Port & PC Sync Port - 1 Year SONY USA Warranty

Sony FE 28-70mm f/3.5-5.6 OSS Lens: Combining impressive optical performance with lightweight, compact convenience, the 28-70mm Lens makes an ideal everyday lens. The popular 28–70 mm zoom range covers a variety of uses, from landscapes to portraits and snapshots. Built-in Optical SteadyShot image stabilization keeps images sharp and noise-free.

Compared to its predecessor the a7R III, the most significant improvement of the a7R IIIA is the rear LCD resolution, which jumps from 1,440,000 to 2,359,296 dots. The USB port has also been upgraded from a USB 3.1 Gen 1 Type-C Port to a faster USB 3.2 Gen 1 Type-C Port. Beside these two improvements, the a7R III and a7R IIIA are equal in specifications and performance.

Bundled Items: Sandisk 128GB Ultra High Speed Class 10, TTL Multi Mode Flash, 5-Piece Movavi Software Package, Carry On Shoulder Padded Bag, Camera Tripod, 3-Piece Filter Kit with UV, FLD and CPL Filters, Extra Replacement Battery, 0.43x Macro Wide Angle + 2.2x Telephoto, Sun Shade Tulip Hood, USB 2.0 Memory Card Reader, HDMI Cable, Hand Grip Strap, 5-Piece Camera Starter Kit with Lens Cap Keeper, Microfiber Cloth, Memory Card Case, Table Accessory Tripod, Screen Protectors, Lens Pen and Blower

Movavi Professional Video & Photo Editing Software Kit - Compatible with Windows and Mac Operating systems this 5 software package comes with premium softwares to fulfill your Photo/Video/Vlogging Editing needs.

Specifications

Camera Model
Sony Alpha a7R IIIA
Sensor
42MP Full-Frame Exmor R BSI CMOS Sensor
Image Processor
BIONZ X Image Processor & Front-End LSI
Autofocus System
399-Point AF System
Continuous Shooting Speed
10 fps
Video Recording
UHD 4K30p with HLG & S-Log3 Gammas
Electronic Viewfinder
3.69m-Dot Tru-Finder OLED EVF
Rear LCD
3.0" 2.36m-Dot Tilting Touchscreen LCD
Image Stabilization
5-Axis SteadyShot INSIDE Stabilization
ISO Sensitivity
Up to 102400
Connectivity
Built-In Wi-Fi/Bluetooth, USB 3.2 Gen 1 Type-C Port, PC Sync Port
Storage
Dual SD Slots
Bundled Lens
Sony FE 28-70mm f/3.5-5.6 OSS Lens
Warranty
1 Year SONY USA Warranty

Pros & Cons

👍 Pros

  • Features a 42MP Full-Frame Exmor R BSI CMOS Sensor for high-resolution imaging performance.
  • Includes a BIONZ X Image Processor and Front-End LSI for fast processing and image quality.
  • Offers a 399-Point AF System and 10 fps shooting capability for capturing fast-moving subjects.
  • Records UHD 4K30p Video with HLG & S-Log3 Gammas, providing flexible post-production options.
  • Equipped with 5-Axis SteadyShot INSIDE Stabilization to reduce camera shake across five axes.
  • Comes with an upgraded 2.36m-dot tilting touchscreen LCD for improved viewing and interaction.
  • The USB port is upgraded to USB 3.2 Gen 1 Type-C for faster data transfer speeds.
  • Bundled with a Sony FE 28-70mm f/3.5-5.6 OSS Lens, suitable for everyday shooting.
  • The lens features built-in Optical SteadyShot image stabilization for sharp, noise-free images.
  • Includes a comprehensive accessory bundle, such as a 128GB SD card and extra battery, adding value.
  • Comes with Movavi Professional Video & Photo Editing Software, compatible with Windows and Mac.
  • Benefits from a 1 Year SONY USA Warranty for peace of mind.

👎 Cons

  • The a7R IIIA's core specifications and performance are largely the same as its predecessor, the a7R III.
  • The bundled lens has a variable aperture of f/3.5-5.6, which may limit low-light performance compared to prime lenses.
  • Users seeking significant performance upgrades beyond the LCD and USB port from the a7R III may not find enough difference.
  • The camera body and lens, combined with the extensive accessories, may result in a larger and heavier kit for travel.
  • Learning to utilize the HLG & S-Log3 Gammas for video may require additional expertise in color grading.
  • The inclusion of a 28-70mm kit lens might not fully leverage the 42MP sensor for professional landscape or portrait work.
  • Managing and processing 42MP images and UHD 4K video files will require robust computer hardware and storage.
  • The extensive bundle, while valuable, may include items that are redundant for some users already owning similar gear.

Frequently Asked Questions

The most notable improvements in the a7R IIIA over the a7R III are an upgraded rear LCD resolution, which increases from 1,440,000 to 2,359,296 dots, and an upgraded USB port to a faster USB 3.2 Gen 1 Type-C Port. Otherwise, their specifications and performance are comparable.
Yes, this bundle includes the Sony FE 28-70mm f/3.5-5.6 OSS Lens, which offers a versatile zoom range suitable for a variety of everyday photography needs, from landscapes to portraits.
The a7R IIIA features 5-Axis SteadyShot INSIDE Stabilization, which is integrated into the camera body and helps to minimize camera shake from five different directions, beneficial for both stills and video.
Yes, the bundled Movavi Professional Video & Photo Editing Software Kit is compatible with both Windows and Mac operating systems, providing flexibility for different users.
The Sony Alpha a7R IIIA is equipped with dual SD slots, allowing for flexible storage options, including backup recording or splitting media types.
Yes, the a7R IIIA can record UHD 4K30p video and supports HLG (Hybrid Log-Gamma) and S-Log3 Gammas, which are beneficial for producing high dynamic range video content and for color grading in post-production.