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Sony Alpha a7 III Mirrorless Camera Bundle - 28-70mm Lens

4K128GB Memory2MPf/1.82000mAh

Unleash Your Creative Vision with the Sony Alpha a7 III KitThe Sony Alpha a7 III Mirrorless Digital Camera is a versatile and high-performance camera designed to meet the needs of both photographers and videographers. This bundle includes the 28-70mm OSS lens and FE 50mm f/1.8 lens, providing a v...

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Overview

Unleash Your Creative Vision with the Sony Alpha a7 III Kit

The Sony Alpha a7 III Mirrorless Digital Camera is a versatile and high-performance camera designed to meet the needs of both photographers and videographers. This bundle includes the 28-70mm OSS lens and FE 50mm f/1.8 lens, providing a versatile range of focal lengths for various shooting scenarios.


Specifications:
  • Brand: Sony
  • Model: Sony Alpha a7 III
  • Sensor: 24.2MP BSI Full-Frame Exmor R CMOS
  • Image Stabilization: 5-axis in-body SteadyShot
  • Autofocus: 693 focal-plane phase-detection AF points
  • Continuous Shooting: Up to 10 fps

Key Features

Bundle Includes: Sony Alpha a7 III 24.2MP Full Frame Mirrorless Digital Camera with 28-70mm Lens, 50mm f/1.8 Lens, Platinum Photo Software Suite, 2000mAh Li-ion Batteries for Sony NP-FZ100 (2-Pack) with LCD Dual Charger, 128GB Memory Card, and Soft Carrying Case

Sensor: The newly developed 24.2MP back-illuminated 35mm full-frame Exmor R CMOS image sensor is paired with a front-end LSI that effectively doubles the readout speed of the image sensor, as well as an updated BIONZ X processing-engine that boosts processing speed by approximately 1.8 times compared to the a7 II

4K Recording: High-resolution full-frame 4K movies with full-pixel readout without pixel binning that condenses approximately 2.4 times the amount of data required for 4K movies results in minimal moiré and jaggies. Advanced image processing makes it possible to record full-frame 4K movies with outstanding image quality in the mid-to-high ISO range, so you make the most of the 4K movie format's unique potential in every shot

Image Stabilization: The 5-axis in-body SteadyShot image stabilization system has been fine-tuned to support high-resolution shooting capacity, resulting in an IS system at 5-step shutter speed advantage. Camera shake is effectively compensated on 5 axes: pitch and yaw that have the largest overall impact on image quality; X and Y shift that is most apparent at high magnification, and roll that can ruin night shots and movies

Hybrid Autofocus System: The a7 III features a world class autofocus system consisting of 693 focal-plane phase-detection AF points that cover approximately 93% of the image area, 425 contrast AF points and reliable Eye-AF

Specifications

Sensor Type
24.2MP Back-Illuminated 35mm Full-Frame Exmor R CMOS
Image Processor
BIONZ X with Front-End LSI
Video Recording
Full-frame 4K with full-pixel readout
Image Stabilization
5-axis In-Body SteadyShot (5-step shutter speed advantage)
Autofocus System
Hybrid AF (693 phase-detection, 425 contrast AF points)
AF Coverage
Approx. 93% of image area
Included Lenses
28-70mm Lens, 50mm f/1.8 Lens
Included Accessories
2x 2000mAh Li-ion Batteries, LCD Dual Charger, 128GB Memory Card, Soft Carrying Case, Platinum Photo Software Suite

Pros & Cons

👍 Pros

  • Equipped with a newly developed 24.2MP back-illuminated 35mm full-frame Exmor R CMOS sensor for high-resolution images.
  • Features an updated BIONZ X processing-engine and front-end LSI, boosting processing speed by approximately 1.8 times compared to the a7 II.
  • Capable of high-resolution full-frame 4K movie recording with full-pixel readout, resulting in minimal moiré and jaggies.
  • Includes 5-axis in-body SteadyShot image stabilization, providing a 5-step shutter speed advantage for sharper images and movies.
  • Advanced Hybrid Autofocus system boasts 693 focal-plane phase-detection AF points covering 93% of the image area for reliable focusing.
  • Comes as a comprehensive bundle including a 28-70mm lens, a 50mm f/1.8 lens, extra batteries, a memory card, and a carrying case.

👎 Cons

  • The bundle includes two lenses, but the specific characteristics beyond focal length and aperture for the 50mm lens are not detailed.
  • The 4K recording capabilities are impressive, but specific frame rates or bitrates for 4K video are not mentioned in the features.
  • While 5-axis image stabilization is present, its effectiveness can vary depending on lens and shooting conditions.
  • The camera's advanced features and menu system might present a learning curve for users new to mirrorless or Sony Alpha cameras.
  • The included software suite is generically named "Platinum Photo Software Suite," lacking specific application details or benefits.

Frequently Asked Questions

The Sony Alpha a7 III features a newly developed 24.2MP back-illuminated 35mm full-frame Exmor R CMOS image sensor for high-quality captures.
Yes, it is capable of high-resolution full-frame 4K movies with full-pixel readout without pixel binning, resulting in excellent image quality and minimal artifacts.
The camera is equipped with a 5-axis in-body SteadyShot image stabilization system, offering a 5-step shutter speed advantage to effectively compensate for camera shake.
It boasts a Hybrid Autofocus system with 693 focal-plane phase-detection AF points covering approximately 93% of the image area, along with 425 contrast AF points and reliable Eye-AF.
The bundle includes the Sony Alpha a7 III camera, a 28-70mm lens, a 50mm f/1.8 lens, two 2000mAh Li-ion batteries, an LCD dual charger, a 128GB memory card, and a soft carrying case.
The updated BIONZ X processing-engine, combined with a front-end LSI, boosts processing speed by approximately 1.8 times compared to the a7 II.

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