LG

LG OLED77G3PUA 77" G3 Series 4K OLED evo Smart TV

4.3 (328 reviews)
4K

Experience cinema-quality visuals at home with LG's 77" OLED evo G3 series, featuring the a9 AI Processor Gen6 and Brightness Booster Max.

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Overview

The LG OLED77G3PUA is a flagship 77-inch OLED television from LG's G3 series, built around the company's latest OLED evo panel technology and the a9 AI Processor Gen6. The standout feature of this generation is Brightness Booster Max, which pushes the panel to deliver up to 70% brighter images than conventional OLED displays — a meaningful improvement that addresses one of the longstanding criticisms of OLED technology in brightly lit environments. The AI processor uses deep learning algorithms to analyze content in real time, automatically adjusting picture and sound settings to suit whatever you're watching, from fast-paced sports to cinematic films in FILMMAKER MODE.

This bundle pairs the TV with the LG GX Soundbar, a 3.1-channel audio system that supports Dolby Atmos, DTS:X, and high-resolution audio at 24-bit/192kHz. The soundbar connects via HDMI eARC and is designed to match the gallery-style aesthetic of the G3 series for a seamless wall-mounted installation. On the smart TV side, webOS 23 delivers a streamlined interface with Quick Cards for content organization, Magic Remote navigation, and access to major streaming services including Netflix and Amazon Instant Video, along with over 300 free LG Channels. With a native 120Hz refresh rate and comprehensive HDR support through Dolby Vision, the G3 handles everything from streaming to console gaming with the visual fidelity expected of a top-tier OLED display.

Key Features

LG OLED EVO: The LG OLED evo G-Series comes loaded with the a9 AI Processor Gen6—made exclusively for LG OLED—for even better picture and performance. Brightness Booster Max adjusts the picture for up to 70% brighter images* so you can see rich, vibrant colors and incredible contrast, even in well-lit rooms. AI tech and deep learning sense what you're watching and select the best picture and sound settings for an immersive viewing experience.

DOLBY VISION + HOME THEATER: Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos* for wrap-around sound. Land in the center of the action with LG's FILMMAKER MODE, allowing you to see films just as the director intended.

webOS 23 & LG CHANNELS: Less searching, more streaming, thanks to the next generation of AI technology. Enjoy your favorite content including fitness, sports, entertainment and more. With Quick Cards, group your favorite apps into categories and use the Magic Remote to easily find what you're looking for. Get instant access to over 300 free channels with LG Channels.*

Dolby Atmos with DTS:X Sound

High Resolution Audio (24bit / 192kHz)

Specifications

Screen Size
77 inches
Display Technology
OLED evo
Resolution
4K (3840 x 2160)
Refresh Rate
120Hz
Processor
a9 AI Processor Gen6
Smart TV Platform
webOS 23
HDR Support
Dolby Vision
Soundbar Channels
3.1 ch
Soundbar Audio Technology
Dolby Atmos, DTS:X
High Resolution Audio
24-bit / 192kHz
Soundbar Connectivity
HDMI eARC, Wireless
Soundbar Speaker Type
Subwoofer
Streaming Services
Netflix, Amazon Instant Video, LG Channels (300+)

Pros & Cons

👍 Pros

  • OLED evo panel with Brightness Booster Max delivers up to 70% brighter images than standard OLED, improving visibility in well-lit rooms
  • Included 3.1-channel GX Soundbar with Dolby Atmos eliminates the need to purchase a separate audio system
  • The a9 AI Processor Gen6 automatically optimizes picture and sound settings based on the content being watched
  • Gallery-style design with a flush wall-mount profile gives a clean, integrated look
  • webOS 23 with over 300 free LG Channels provides extensive built-in streaming without additional subscriptions

👎 Cons

  • The 77-inch size and premium OLED evo technology place this firmly in the high-end price bracket
  • At 1080p-equivalent pixel density on a 77-inch screen, individual pixels may be noticeable at very close seating distances despite the 4K resolution
  • The included 3.1-channel soundbar lacks rear surround speakers, so true surround sound requires additional hardware
  • Gallery-style design is optimized for wall mounting, which may not suit all room setups

Frequently Asked Questions

Brightness Booster Max is LG's technology that adjusts the OLED panel to deliver up to 70% brighter images compared to standard OLED panels, making it well-suited for well-lit rooms where traditional OLEDs can appear dim.
Yes, the LG OLED77G3PUA bundle includes the GX Soundbar, a 3.1-channel sound system with Dolby Atmos and DTS:X support, designed to complement the gallery-style design of the G3 series.
The G3 runs webOS 23, which includes Quick Cards for organizing your favorite apps into categories, Magic Remote support, and access to over 300 free LG Channels.
Yes, with a native 120Hz refresh rate, 4K resolution, and support for multiple HDMI inputs, the G3 is well-equipped for current-generation gaming consoles.
The TV itself supports Dolby Vision for enhanced HDR picture quality, and the included GX Soundbar supports both Dolby Atmos and DTS:X for immersive surround sound.