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Sony XR65A95K 65
Sony XR65A95K 65
Sony XR65A95K 65
Sony XR65A95K 65
Sony XR65A95K 65
Sony XR65A95K 65
Sony XR65A95K 65
Sony

Sony XR65A95K 65" BRAVIA XR QD-OLED 4K Google TV

★★★★★4.3 (157 reviews)
4KUHDHDMI 2.1HDR

Experience Unrivaled Picture Quality with Cognitive IntelligenceIntroducing the Sony 65 Inch 4K Ultra HD TV A95K Series, a BRAVIA XR OLED Smart Google TV. Powered by the Cognitive Processor XR™, this TV delivers intense contrast, pure blacks, and natural colors, creating an immersive viewing expe...

$3,498.00*
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*Price sourced from Amazon.com. Last updated:Jul 14, 2026.Price and availability are subject to change.

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Overview

Experience Unrivaled Picture Quality with Cognitive Intelligence

Introducing the Sony 65 Inch 4K Ultra HD TV A95K Series, a BRAVIA XR OLED Smart Google TV. Powered by the Cognitive Processor XR™, this TV delivers intense contrast, pure blacks, and natural colors, creating an immersive viewing experience. With breakthrough QD-OLED panel technology, Quantum Dot color, and XR Triluminos Max, enjoy up to 200% more color brightness than conventional OLED TVs. Perfect for gaming with PlayStation 5, featuring low input lag and exclusive features.

Specifications:

  • Brand: Sony
  • Model: XR65A95K
  • Screen Size: 65 Inches
  • Display Technology: OLED
  • Resolution: 4K Ultra HD
  • Processor: Cognitive Processor XR
  • Smart TV: Google TV
  • Refresh Rate: 120 Hz
  • HDMI: 2.1
  • Features: XR Triluminos Max, XR OLED Contrast Pro, QD-OLED

Key Features

INTELLIGENT TV PROCESSING – The Cognitive Processor XR understands how humans see to deliver intense contrast with deep blacks, high peak brightness, and natural colors..Image Aspect ratio:16:9.Power Consumption (in Standby) : 0.5 W, Operating System : Android TV. Wi-Fi Frequency : 2.4 GHz/5 GHz (for Wi-Fi Direct: 2.4 GHz Only)..Operating System : Android TV.

OUR BEST COLOR - Experience Quantum Dot color with saturation and brightness of every color maximized by the breakthrough QD-OLED panel and XR Triluminos Max.

OLED CONTRAST– XR OLED Contrast Pro technology allows you to feel the beauty of OLED with immersive depth and realism, pure black, and lifelike brightness.

ALL YOUR GAME SETTINGS IN ONE PLACE– Game Menu puts all your gaming picture settings and exclusive assist features in a single easy-to-manage interface.

PERFECT FOR PLAYSTATION 5 – Take your gaming to the next level with input lag as low as 8.5ms and BRAVIA XR exclusive features for the PlayStation 5 – Auto HDR Tone Mapping & Auto Genre Picture Switch.

FEATURES SPECIFIED IN HDMI 2.1– Get the advantage in high-performance gaming on BRAVIA XR TVs with HDMI 2.1 features such as 4K/120,10 VRR, and ALLM.

PREMIUM SMART TV – Google TV with Google Assistant organizes your favorite content all in one place. Stream from Prime Video, Netflix, Disney+, Apple TV, HBO Max, Peacock and many more. Also, stream from your Apple device with AirPlay 2 support.

MOVIES INCLUDED WITH BRAVIA CORE – Bring the cinematic experience home. Enjoy streaming high-quality 4K UHD quality movies included with the BRAVIA CORE app, exclusively on select Sony TVs.

ENHANCED ENTERTAINMENT – Experience immersive and engaging cinematic content as the creator intended with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode

ENHANCED VIEWING - Every seat in the room is the best seat in the room with wide viewing angles that preserves color from the side and an anti-reflective screen that reduces glare.

Specifications

Brand
Sony
Model Number
XR65A95K
Screen Size
65"
Display Technology
QD-OLED 4K
Processor
Cognitive Processor XR
Operating System
Android TV with Google Assistant
Aspect Ratio
16:9
Power Consumption (Standby)
0.5 W
Wi-Fi Frequency
2.4 GHz/5 GHz (2.4 GHz for Wi-Fi Direct)
Gaming Features
Game Menu, 4K/120, VRR, ALLM, Auto HDR Tone Mapping, Auto Genre Picture Switch
HDR Support
Dolby Vision, IMAX Enhanced
Streaming Services
Prime Video, Netflix, Disney+, Apple TV, HBO Max, Peacock
Additional Features
AirPlay 2, BRAVIA CORE app, Anti-reflective screen, Wide viewing angles

Pros & Cons

👍 Pros

  • The Cognitive Processor XR delivers intense contrast, deep blacks, high peak brightness, and natural colors by understanding human vision.
  • Experience our best color with the breakthrough QD-OLED panel and XR Triluminos Max, maximizing saturation and brightness across the spectrum.
  • XR OLED Contrast Pro technology provides immersive depth and realism with pure blacks and lifelike brightness, enhancing the OLED viewing experience.
  • Game Menu centralizes all gaming picture settings and exclusive assist features into a single, easy-to-manage interface for gamers.
  • Optimized for PlayStation 5, offering input lag as low as 8.5ms and exclusive features like Auto HDR Tone Mapping and Auto Genre Picture Switch.

👎 Cons

  • As a premium QD-OLED TV, its advanced technology likely positions it at a higher price point compared to standard OLED or LED TVs.
  • The 65-inch screen size, while immersive, may be too large for smaller rooms or restrictive viewing distances.
  • Optimal performance of certain features, like BRAVIA CORE movies, is tied to specific Sony ecosystem apps and services.
  • While supporting 4K/120, VRR, and ALLM, external devices also need to support these HDMI 2.1 features to fully benefit.
  • The advanced intelligent processing and numerous settings might require some technical understanding or time to fully calibrate and optimize.

Frequently Asked Questions

The Sony XR65A95K features the Cognitive Processor XR, which intelligently processes images for enhanced contrast, brightness, and natural colors.
This TV utilizes a breakthrough QD-OLED panel and XR Triluminos Max to deliver our best color with maximized saturation and brightness.
Yes, it is perfect for PlayStation 5 gaming, offering input lag as low as 8.5ms and exclusive features like Auto HDR Tone Mapping and Auto Genre Picture Switch.
It is a premium Google TV with Google Assistant, organizing content from services like Prime Video, Netflix, and Disney+, and supports AirPlay 2.
Yes, it includes access to the BRAVIA CORE app, which offers streaming of high-quality 4K UHD movies exclusively on select Sony TVs.

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