HP

HP HEWCH016A Brochure Paper - 8.5x11, 48lb, White, 150 Sheets

3.5 (6 reviews)
48lb

Double-sided coated 48lb brochure paper that delivers professional print quality for in-house marketing materials on any inkjet printer.

$43.89*
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*Price sourced from Amazon.com. Last updated:Jun 28, 2026.Price and availability are subject to change.

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Overview

HP Inkjet Brochure and Flyer Paper (CH016A) is purpose-built for businesses and individuals who want to produce marketing materials in-house without sacrificing print quality. The paper features a specially engineered high-performance coating applied to both sides, which is designed to optimize ink absorption for crisp, well-defined text and consistent color reproduction. At 48lb weight with a 103 brightness rating, it delivers the kind of thick, bright, professional-quality output that is typically associated with commercial print shops. The matte finish provides a refined look that reduces glare, making it well-suited for brochures, flyers, presentations, menus, and other materials that recipients will handle and read closely.

Each pack contains 150 nonperforated sheets in standard 8.5 x 11 inch letter size, compatible with most inkjet printers. The double-sided coating means you can design and print two-sided layouts — such as tri-fold brochures or double-sided flyers — with confidence that both sides will maintain the same image quality and color consistency. For small businesses, real estate agents, event organizers, or anyone who regularly needs short-run marketing collateral, this paper offers a meaningful step up from multipurpose paper while keeping production entirely under your own control.

Key Features

Sold as 150/PK.

High performance coating on both sides for two-sided printing with exceptional image quality. Save time and money by printing custom brochures and flyers in-house.

Special coating designed for optimum print quality, crisp text, color clarity and consistency delivers a professional look and feel.

Create custom marketing materials that look and feel professionally printed.

Specifications

Paper Size
8.5 x 11 inches
Weight
48 lb
Brightness
103
Color
White
Finish
Matte
Coating
High-performance coating on both sides
Paper Type
Nonperforated
Sheets per Pack
150
Printer Compatibility
Inkjet

Pros & Cons

👍 Pros

  • High-performance double-sided coating produces crisp text and vivid color on both sides of each sheet
  • 48lb weight gives printed pieces a substantial, professionally printed feel
  • 103 brightness rating ensures whites are bright and colors pop with clarity
  • Matte finish reduces glare for comfortable reading and a polished appearance
  • Eliminates the cost and turnaround time of outsourcing brochure and flyer printing

👎 Cons

  • 150-sheet pack size may run out quickly for larger print runs, requiring multiple packs
  • 48lb weight is thicker than standard paper, which may cause feed issues in some inkjet printers
  • Designed for inkjet printers only, so it cannot be used with laser printers
  • Higher per-sheet cost compared to standard multipurpose paper
  • Only available in 8.5 x 11 inch size, limiting options for larger-format brochures

Frequently Asked Questions

Yes, it features a high-performance coating on both sides specifically designed for double-sided printing, so both the front and back produce sharp text and vivid images.
This paper is designed for inkjet printers. It is not intended for use in laser printers, as the coating is optimized for inkjet ink absorption and drying.
This paper has a matte finish, which reduces glare and gives printed materials a clean, professional appearance suitable for brochures, flyers, and presentations.
At 48lb, this paper is significantly thicker and more rigid than standard 20lb copy paper. It has a substantial feel similar to commercially printed brochures, which adds a professional quality to handouts and marketing materials.
Each pack contains 150 sheets of 8.5 x 11 inch paper.